Modul W2540: Sustainable International Business Management in Multinational Corporations
LOG
Date: Friday 9:00- 17:00 h - Room: Q2.122
. |
Date | Topics / Media |
#1
22.04.16 | . General Introduction / Q&A .
Questions:
- For General questions regarding the module,
please eMail Prof. Dr. Pei Wang-Nastansky (PWN [at] gcc.upb.de)
.
Organization:
- Introduction / Allgemeine Einführung
- Organization Protocol / Vorstellung der organisatorischen Regelungen
- Clarifying Open Questions and registration status / Klärung von Fragen zum Ablauf und Anmeldestand
- Schedule block seminar / Ablauf Blockseminar:
.
Fridays 09:15 - 17:00 h
#1 Fri 22.04.
#2 Fri 28.04.
#3 Fri 29.04.
#4 Fri 13.05. – Lecture + Part I Country Briefing Presentation
#5 Fri 20.05. Q&A (9:00-13:00h)
#6 Fri 27.05. - Final Case Analysis
.
- Scheduled dates
Fri. 27.05. - Final seminar for presentation of semester project (Part II Final Case Analysis)
Sun. 10.06. - Due Date for Hand in Case Analysis Written Report
.
ToDo:
- Team Building/Selbständige Teambildung
Please find a partner for further teamwork.
.
.Lecture Book .
Weekly topics follow the outline of the textbook:
.
.
.Lecture Outline .Morning Session .
PART 1 - The Global Manager's Environment
.Afternoon Session .
PART 1 - The Global Manager's Environment
.
.
- Lecture materials
.
.
 . |
#2
28.04.16 | . Morning Session .
I . Organization:
- Reminder - Part I Country Briefing presentation - 13.05.
- Final Presentation date - 27.05
.
II. Lecture
.
a. PART 1 - The Global Manager's Environment
- Chapter 2: Managing Independence: Social Responsibilities and Ethics
.
b. PART 2: The Cultural Context of Global Management
- Chapter 3: Understanding the role of Culture
.-> Presentation Link: download Chapter 3-4 presentations (login necessary)
.Afternoon Session .
IV. Chapter 4: Communicating Across Cultures
- SPECIAL THEME - "Kiss, Bow, or Shake Hands?"
V. Chapter 5: Cross-cultural Negotiation and Decision Making
.Home Assignment
..
picture sources:
http://www.theoffside.com/files/2010/09/simpsons_handshake.jpg downloaded on 30.03.2012
Summary
. |
#3
29.04.16 | . Morning Session I. (continue) Chapter 3- 4: Communicating Across Cultures - Body Language
II. Country Briefing: China
Example:
Chinese Strategic Acquistions of U.S. Companies:
Goldenman Sachs: The New Norm: Finding Growth in ‘New China’
III. Negotiation Role play - Chinese food giant's ambitious overseas expansion
Home Assignment
|
#4
13.05.16 | . Morning Session
..I. PART 2 (continued):
II. Current Issues: Sustainability 2.0 - Prezi Presentation
III. Case study: Patagonia Story:
- When was it founded? Who had founded the company?
- What is its core business?
- How is the financial performance today?
- What are their recent sustainability activities, campaigns, and marketing events?
- Give three examples of business principles or practices that are new to you or considered as innovative/creative actions?
Formulating and Implementing Strategy for International and Global Operations
.
Example:
Takeover Could Signal New Strategy for China
..
II . PART 4: Global Human Resources Management
Afternoon Session
IV. Student Presentation of Country Assessment
- presentations by student teams
- Each team presentation 30 minutes
Home Work: Selected Topics from THE ECOMOMIST & Die Zeit -> Link: Nr. 8, 9, 10, 11 articles (IMT login necessary)
Summary:
- Core Challenges in developing a sustainable, long-term international management environment
..
.
. |
#5
17.05 | Question & Answer Session for the Final Case Study and Report
9:30 - 11:30
Raum: H 7 312 |
#6
27.05.16 | FINAL SEMINAR
I. SPECIAL ISSUES
II. Financing vs. Micro-Financing
III. NYC - A Sustainable Place? http://prezi.com/s_5llmw-4f4_/nyc-is-it-sustainable/
IV. Team presentation of final semester project
"Three words stick in my head: quality, innovation and simplicity. Consumers questioning whether they really need something leads to buying things that last a long time and can be recycled. That’s quality. Innovation is replacing an old technology that is polluting or inefficient with a better one. The last word is simplicity. Our philosophy here at Patagonia has always been that a product is perfected not when you can’t add anything more to it, but when you can’t take anything away. As a general philosophy of life, we should work toward simplicity rather than increased complexity. " - Yvon Chouinard, the founder of Patagonia, Inc, 2013 |
10.06.16 | ..
FINAL REPORT
|
|